Muskegon Lakeshore Chamber of Commerce Announces Board of Directors and Theme for 2026
Muskegon, MI – The Muskegon Lakeshore Chamber of Commerce announces new board leadership and a new theme for 2026.
The 2026 new board officers are:
Board Chair – Sharlene Shineldecker, Chief Operations Officer at Cherette Group
Vice Chair – Alex Fonseca, Owner of Fresh Coat Painters of Muskegon
Treasurer – Joel Kamp, CEO of Pigeon Hill Brewing Co.
Secretary – Jeffrey Cave, CEO Orthopaedic Associates of Muskegon
Joining the board in 2025 is Andy Usik, Vice President – Market Manger – Commercial Lending at ChoiceOne Bank
The 2026 Theme is “The ART of Business” as chosen by new board chair, Sharlene Shineldecker. “Across the Muskegon Lakeshore, the art of business is alive and thriving. Every enterprise—whether new or well-established—contributes its own unique brushstroke to the vibrant canvas of our community,” says Shineldecker. “The Art of Business is more than a theme; it’s the cadence and values that guide local businesses toward lasting success. It’s the steady rhythm of innovation and tradition, of relationships built on trust, and of leaders who shape opportunity with creativity and care.” Shineldecker will be the third woman to serve as Board Chair for the Muskegon Lakeshore Chamber of Commerce.
The Chamber’s Board of Directors is committed to nurturing this art form by providing the resources, advocacy, and connections that help businesses along the lakeshore flourish. Their focus remains on attracting and retaining top talent, fostering meaningful relationships, and offering cost-saving benefits that allow leaders to invest in what matters most—people, growth, and vision.
As Muskegon continues to grow, the harmony between established companies and emerging ventures will define the region’s prosperity. By strengthening these connections, the Chamber creates a dynamic business culture where every member plays a vital role in the masterpiece being built together.
Click Here for a full list of the Muskegon Lakeshore Chamber’s board of directors.
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About the Muskegon Lakeshore Chamber of Commerce – The Muskegon Lakeshore Chamber of Commerce is the premier business membership organization on the Lakeshore. The Chamber represents approximately 1250 businesses and organizations, of every size and type, all over West Michigan. The Chamber has been working for 126 years to sustain an environment for business success, through community leadership, promotion, inclusive business advocacy and valued member services. Learn more at www.muskegon.org