Great Lakes Ford of Muskegon to Host Roll Up & Give Blood Drive in Partnership with American Red Cross
WHAT: Great Lakes Ford of Muskegon will host a community blood drive as part of Roll Up & Give, a summer blood drive campaign in collaboration with Neighborhood Michigan Ford Dealers in support of Ford Motor Company’s Building Together initiative.
Working together with the American Red Cross, the campaign brings together dealerships across four Michigan markets—more than 30 locations in all—to help address the critical summer blood supply shortage. In the summer of 2025, 13 West Michigan dealers piloted the program, collecting 363 units of blood and inspiring 232 first-time donors.
In addition to the blood drives, each event will feature games, food, music, and community activities — making Roll Up & Give a community celebration.
WHEN: Thursday, June 4 (10am-4pm)
WHERE: Great Lakes Ford of Muskegon (2469 Apple Ave, Muskegon, MI 49442)
BACKGROUND: Roll Up & Give is a blood drive campaign organized by the Neighborhood Michigan Ford Dealers in further support of Ford Motor Company’s Building Together activation, in partnership with the American Red Cross. This year’s campaign runs June 4 through July 31, with Neighborhood Michigan Ford Dealers participating across four Michigan markets, with a goal of collecting as many units of blood as possible. To find a participating dealership or register to donate, visit this link.